by Guy Alvarez | Jan 25, 2017 | Digital Marketing
Law firm digital marketing strategies have evolved significantly during the last year and are being employed by thousands of law firms and lawyers to engage with their target audiences. Savvy law firms and lawyers realize the importance of digital marketing and are...
by Guy Alvarez | Jan 19, 2017 | Measurement and Analytics
Twitter is one of the easiest social network platforms to use. Millions of users check in every day to learn, share, and engage. Twitter is also an effective marketing platform for businesses. But things move fast, and it can be hard to track exactly what is...
by Kevin Vermeulen | Jan 18, 2017 | SEO
Video content on the web is more popular than ever, and its prevalence is only expected to rise as time goes on. As connection speeds and processors get faster, more and more brands are choosing video as their preferred method for getting their message out to the...
by Noreen Fishman | Jan 11, 2017 | Measurement and Analytics
Google Analytics for Law Firms If you want to know what kind of impact your website and marketing efforts have made, you need to know which statistics to look at. Google Analytics allows you to track and analyze every last detail of your law firm’s website and...
by Kierstin Vermeulen | Jan 5, 2017 | Content Marketing
We’ve stressed in previous blog posts the importance of creating content to market your law firm. This time, we’re providing a quick refresher course on the steps your law firm should take to increase the return on investment for its content marketing efforts. Step...