by Kevin Vermeulen | May 18, 2023 | Digital Marketing, Social Media
Facebook Advertising for Lawyers Placing ads on Facebook is, without a doubt, one of the most effective advertising options on the Internet today. With the vast amount of incredibly detailed information Facebook can provide about its millions of users, the social...
by Guy Alvarez | Jan 9, 2023 | Digital Marketing
Is your website driving leads for your law practice — real leads that turn into clients? Generating leads is the number one challenge for most lawyers and law firms. Leads are getting harder and harder to come by using traditional marketing techniques like print ads...
by Kevin Vermeulen | Dec 13, 2021 | Blogs and Microsites
Unlike your main law firm website, which provides a comprehensive overview of your entire practice, law firm microsites are more singularly focused. They are often developed to support a larger website and share specialized editorial or advertising content. A typical...
by Tim Baran | May 11, 2018 | Content Marketing
Content helps to build your brand, establish expertise, develop trust, and generate leads. Whether you’re a startup tech company or a mature organization serving the legal community, potential customer and industry leaders use content to find and validate you, what...
by Guy Alvarez | Feb 16, 2018 | Measurement and Analytics
The only way to know if your marketing efforts are meeting your goals is, of course, to measure results. Otherwise, there is no way to tell if your campaign is on the right track or running off the rails. With so many different channels available for advertising and...