by Guy Alvarez | May 18, 2018 | Social Media
The world of social media marketing is constantly evolving and can be viewed as a fast pace changing environment, everyday we hear of new technology, new platforms and more efficient ways of doing business. But, the core principles of social media marketing never...
by Guy Alvarez | Sep 1, 2017 | Social Media
How can we measure the success of our social media strategy? That is one of the questions I am most frequently asked. Can I determine a true ROI (return on investment)? How many likes should my page have on Facebook? How many followers should I have on Twitter? How...
by Guy Alvarez | Jul 13, 2015 | Social Media
Myth: Everyone in the professional world has a LinkedIn profile. Fact: 37 percent of AmLaw 100 Managing Partners do not have a profile on LinkedIn. We didn’t expect universal participation, but we were surprised to see that some of the most successful individuals in...
by Good2bSocial | Apr 29, 2015 | Enterprise Social Network
A new article by Dion Hinchcliffe in ZDNet makes the important point that despite all the advances in recent years in the development of tools and technologies to foster collaboration, there remain serious roadblocks within most corporations, which impede adoption and...
by Good2bSocial | Apr 2, 2015 | Social Media
The 2014 Social Law Firm Index is now available together with a new White Paper, which presents the major findings from our most recent market research on the extent and effectiveness of social media usage by large U.S. law firms. Click here to receive a free copy of...
