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Legal Marketing 2.0 Podcast

Legal industry leader and host Guy Alvarez shares deep insights and fresh perspectives on the latest legal marketing trends and strategies, with actionable takeaways for lawyers and marketing professionals at law firms and legal technology companies.

Podcast Ep. 15 Law Firm Local SEO With Aaron Shepard

    Aaron is an Account Manager at Good2bSocial. His responsibilities include day-to-day account management, social media, and local SEO for clients in the legal industry. He got his start in legal marketing as a Social Media Intern with Good2bSocial. He...

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Podcast Ep. 14 Law Firm Brand Research With Elonide Semmes

Law firms are not just about selling legal services but the client's experience receiving those services. To do that you need to marry good industry insight with vigorous market research and exceptional design.     Elonide Semmes is the founder and president...

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Podcast Ep. 10 Law Firm CRM With Chris Fritsch

What law firm CRM does really well: Communication, coordination, client service, and business development.     Chris Fritsch is Founder and President of CLIENTSFirst Consulting, a strategic business development technology consulting firm that focuses on CRM,...

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Podcast Ep. 8 Law Firm Business Development With Rich Bracken

You’re never in a bad situation if you have a full pipeline. And you can’t build a full pipeline if you’re not doing business development.     Rich Bracken, a Business Development Manager at national law firm Stinson Leonard Street and Co-Chair of the Legal...

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Podcast Ep. 7 Thought Leadership Success With Mark Cohen

Noted legal industry speaker and columnist shares his story of how he achieved thought leadership success using content and social media and how you can, too.     Mark is the CEO of LegalMosaic, a business legal consultancy; a Distinguished Lecturer of Law...

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Podcast Ep. 6: Law Firm Awards Submission With David Brown

Law firm awards submission insights and tips!        Our esteemed guest on episode 6 of the Legal Marketing 2.0 podcast, David L. Brown, is an award-winning editor, content strategist and writer with nearly 20 years of experience in the legal affairs...

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