by Joe Balestrino | Jan 8, 2018 | SEO
Voice search isn’t a new concept. It has been around for quite a while now, but it only started to really take off a couple of years back, many thanks to Siri, Apple’s voice assistant. Today, we also have Google Voice for Android, MicroSoft Cortana for PC,...
by Joe Balestrino | Dec 21, 2017 | SEO
Snippets are the explanatory text found below listings on Google’s search result pages. For the longest time, snippets have been limited to 165 characters. Recently though, Google made changes to their result pages to accommodate longer snippets. Today, they can go up...
by Joe Balestrino | Nov 6, 2017 | SEO
Search technology is constantly evolving. Each day, Google’s algorithms become a little bit better at doing their job. We don’t even notice the subtle changes, but every time we run a search, the results we get back improve. One of the biggest changes in search over...
by Good2bSocial | Oct 31, 2017 | Podcast, SEO
In this episode of the Legal Marketing 2.0 podcast, Adrian Dayton joins us to talk about evaluating data so lawyers and marketers can make more informed decisions when it comes to crafting a social media strategy. And, we do a deep dive on LinkedIn, which is...
by Good2bSocial | Oct 10, 2017 | Podcast, SEO
Shownotes Google has placed a focus on connecting visitors to pages with the meaning they’re looking for rather than just exact phrases and keywords to help provide users with the best possible results. For marketers and lawyers, this means thinking about the...
by Tim Baran | Aug 15, 2017 | Podcast, SEO
Aaron is an Account Manager at Good2bSocial. His responsibilities include day-to-day account management, social media, and local SEO for clients in the legal industry. He got his start in legal marketing as a Social Media Intern with Good2bSocial. He...
