by Tim Baran | Jun 6, 2017 | Legal Marketing, Podcast
What is client journey mapping and why is it important for lawyers and law firm marketers? Our esteemed guest on episode 5 of the Legal Marketing 2.0 podcast, Yolanda Cartusciello, is a business development and marketing consultant to law firms. She has...
by Tim Baran | May 30, 2017 | Measurement and Analytics, Podcast
Are you using analytics to track your website performance and digital marketing efforts? If so, are you using it correctly? In this episode of the Legal Marketing 2.0 podcast, we discuss How to collect data What to do with the data you collect What are meaningful data...
by Tim Baran | May 23, 2017 | Podcast, SEO
Few things cause more confusion or frustration in digital marketing than search engine optimization (SEO). In the latest episode of the Legal Marketing 2.0 podcast, we clear up some of the confusion by identifying four techniques: Technical, On Page, Of Page, and...
by Tim Baran | May 16, 2017 | Content Marketing, Podcast
The latest Legal Marketing 2.0 episode covers ten essential elements to become a thought leader. It stemmed from many conversations we’ve had with lawyers and professionals in the legal space about how to build their personal brand, switching careers and how to go...
by Tim Baran | May 10, 2017 | Digital Marketing, Podcast
We’re excited to announce the launch of the Legal Marketing 2.0 podcast, a weekly podcast for lawyers and legal marketers who are interested in exploring the latest trends in digital marketing, social media, content marketing, intelligent content, measurement...
