by Good2bSocial | Oct 3, 2017 | Legal Marketing, Podcast
“Good marketers find a way to empower their audience through their content and initiatives while effective accountability partners empower marketers and lawyers to do so.” Ari Kaplan is a lawyer and leading legal industry analyst,...
by Good2bSocial | Sep 26, 2017 | Legal Marketing, Podcast
With more than 15 years of experience in professional services marketing, Stefanie Marrone leads the business development, marketing and communications functions for Tarter Krinsky & Drogin LLP. She works with firm leadership and lawyers to develop...
by Good2bSocial | Sep 15, 2017 | Legal Marketing
Do you ever wish you could combine the content you scroll past on social media, your blog subscriptions, and articles from your favorite publications into one simplified feed? As a lawyer or legal marketer, you understand the importance of staying up to date on...
by Kevin Vermeulen | Sep 7, 2017 | Legal Marketing
Attending a conference can be beneficial in so many different ways. Conferences are an opportunity to hear new ideas, get expert advice on old ideas, and increase the size of your personal and business network. In fact, there is generally so much going on at a...
by Kevin Vermeulen | Aug 31, 2017 | Legal Marketing
A great way to stay top of mind with clients and prospects, deliver value, and nurture relationships is with automated email drip campaigns. The idea is that you can segment your email audience into different groups and fine tune the messages that each segment...
by Tim Baran | Aug 21, 2017 | Legal Marketing
Since its start in February of 2007, Google Sheets has been an important resource for its many users. From programmers to teachers to entrepreneurs, this free, web-based application’s potential is seemingly limitless. This is especially true for marketers,...