by Tim Baran | Apr 13, 2017 | Digital Marketing
Marketing departments are stewards of the firm’s online presence – from websites, intranets, and blogs to social media accounts and a slew of communication and cloud-based applications. Here are practices you can implement to keep your digital marketing...
by Guest | Apr 6, 2017 | Digital Marketing
Get new clients for your firm by opening satellite offices using inexpensive virtual office rentals or sublets in shared law office spaces. Kate is a trust and estates lawyer on Long Island and the bulk of her new business comes from referrals that she’s earned by...
by Guy Alvarez | Apr 4, 2017 | Digital Marketing
Let’s consider a few examples of good and bad behavior when it comes to market segmentation and automation. Imagine you are planning a trip to Japan. You have never been there before and want to find out where you should stay, what sites to visit and where you should...
by Noreen Fishman | Mar 8, 2017 | Digital Marketing
Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites and any content you publish. The main goal of marketing automation is to...
by Tim Baran | Feb 16, 2017 | Digital Marketing
Marketing professionals at companies serving the legal industry face unique challenges — and rewards — every day. We reached out to Kate Hutchinson, Senior Marketing Manager at Complete Discovery Source, Inc., (CDS) to find out how the company employs digital...
by Tim Baran | Feb 1, 2017 | Digital Marketing
Evernote for law firms Whether you’re a solo attorney doing your own marketing or the head of a large law firm marketing department, the ideas and activities and follow-ups come fast and furious. You need an application that you can access at your desk and on the go...
