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10 Ways Lawyers Can Build Trust on Social Media

10 Ways Lawyers Can Build Trust on Social Media

In today’s digital age, social media is not only a powerful tool to connect with people but also a keystone for building trust for your firm. People nowadays, check out reviews and likes on Linkedin, Facebook, Twitter, etc., before hiring a service or purchasing a...

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A Legal Marketer’s Guide to Facebook Analytics

A Legal Marketer’s Guide to Facebook Analytics

If you’re using Facebook to build more of a presence for your firm, it only makes sense to use the accompanying analytics (also called Facebook Page Insights). The internet offers a plethora of information on how best to use these analytics, but here we’re going to...

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5 Ways for Law Firms to Use Video

5 Ways for Law Firms to Use Video

Visual data is often preferred and processed faster than text, and statistics show that web pages and online materials with videos are more likely to attract and retain viewers. While the legal industry has been somewhat slow to adapt, most of the Am Law 100 firms now...

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The Law Firm Guide to LinkedIn Advertising: 10 Questions Answered

The Law Firm Guide to LinkedIn Advertising: 10 Questions Answered

LinkedIn is the most popular and successful choice when it comes to firms investing in sponsored content on social media. In fact, we found that 30 percent of the Am Law firms use LinkedIn advertising, which is a significant increase from only 10 percent just a year...

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