Our Insights
Everything Law Firms Need to Know About Google’s New Ad Manager Tools for Video Ads
The most critical part of advertising is getting the right message to the right people at the right time. To help with that, Google introduced video ads as a new way to reach users. Unfortunately, many have found that...
9 Ways to Improve Page Load Times with Website Design for Law Firms
Page speed is one of the most important components of your website. Not only does a faster load time improve the user experience, but it can also be viewed as a factor for search engines. If you’ve been looking for...
The Importance of Featured Snippets for Law Firm SEO
Everyone dreams of seeing their name in big, bright lights at some point during their life. The internet’s equivalent to this glitz and glamour means appearing at the top of search results. If you’re “famous” enough,...
SEO for Law Firms: 12 Tips on Writing Blogs for SEO
Writing blogs takes a significant amount of time. While it’s time well spent when those blogs help you to achieve your goals, when that doesn’t happen, it can be frustrating. Search engine optimization is a tactic that...
How to Improve Marketing for a Law Firm With a Multi-Channel Funnel Strategy
B2B marketers need to put a special emphasis on a well-structured funnel strategy. In order to attract leads and acquire new clients, a multi-channel strategy is important. By applying a full-funnel approach when...
How to Use Legal Blogging for Client Retention and Loyalty
Acquiring new clients is so important to law firms that it can be easy to overlook those they already have! The fact is that most firms already have a base of people that are engaged with their business and interested...
Facebook Advertising for Law Firms: How Law Firms Can Use Facebook’s Ad Library
If you’re using Facebook Advertising, then you have a wealth of valuable resources at your fingertips. The Facebook Ad Library offers legal marketers several hacks, including seeing competitor ads and getting...
7 Simple Attorney Marketing Hacks
The digital marketing landscape is constantly evolving. Every year we learn about new strategies and tactics to help best position your firm online. However, when it comes to boosting online performance, there are a...
Marketing for a Law Firm: 7 Common Mistakes and How to Avoid Them
Are you troubled by your low return on investments (ROI) despite all your digital marketing efforts? Then, it might be time to reassess your strategies and discover the digital marketing mistakes that are affecting...
LinkedIn for Lawyers: 12 Steps to The Perfect Profile
With over 830 million users worldwide, LinkedIn’s social network reigns supreme when it comes to professional networking. Any lawyer hoping to attract new clients and become established as a thought leader in their practice area can benefit from having a strong...
Our Posts
- 14 Law Firm Email Newsletter Ideas to Try This Year
- Podcast Episode 169: It’s All About Relationships- Techniques to Establish and Deepen Client Relationships to Grow Business
- The Who, What, When, Why, and How of Digital Marketing for Law Firms
- LinkedIn for Lawyers: 12 Steps to The Perfect Profile
- How to Run Twitter Ads for Law Firms
