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Keyword Research Tools for Law Firm SEO

Keyword Research Tools for Law Firm SEO

Keyword research is the foundation of SEO (search engine optimization) and crucial for success in pay per click marketing. The importance of proper keyword research can not be understated. Finding out what a client
 or prospect is typing, what keywords they’re using...

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4 Digital Marketing Strategies for Every Law Firm

4 Digital Marketing Strategies for Every Law Firm

Today’s online landscape presents more opportunities than ever for savvy legal marketers. However, that doesn’t mean there’s not a science to making smart digital moves to earn more clients. With search engine results pages (SERP's) getting more complex and digital...

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Five Essential Digital Skills for Law Firms

Five Essential Digital Skills for Law Firms

Navigating the digital industry as a law firm can be overwhelming. Check out these five digital skills for law firms that will get your firm started.   1. Video Video is one of the most prominent tools in the digital world right now. According to MarTech, videos...

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What are Microsites and Why Should Your Law Firm Have One?

What are Microsites and Why Should Your Law Firm Have One?

Unlike your main law firm website, which provides a comprehensive overview of your entire practice, law firm microsites are more singularly focused. They are often developed to support a larger website and share specialized editorial or advertising content. A typical...

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