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Anatomy of a Perfect Law Firm Landing Page

Anatomy of a Perfect Law Firm Landing Page

Crafting the perfect law firm landing page requires some research, knowledge and effort. Your landing page is often the first impression a potential client has of your firm and its attorneys.  A landing page, which is created for your advertising campaign, should grab...

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Common Mistakes with Law Firm Google Ads

Common Mistakes with Law Firm Google Ads

Law firm Google ads are an expensive, yet highly effective ad type for lead generation and client acquisition. As Google is constantly making changes to its software and updates to its algorithm, the world of pay-per-click ads is becoming increasingly sophisticated....

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Law Firm Video Marketing Techniques

Law Firm Video Marketing Techniques

As a lawyer, video marketing can be an excellent tool to help you bring in new clients and grow your law firm. Video marketing can boost your search and SEO rankings, improve engagement with your audience, and help influence clients to choose your firm. In this...

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The Leading Law Firm Web Analytics Tools

The Leading Law Firm Web Analytics Tools

Your website is the face of your firm. It not only creates a first impression, but also provides important marketing and is often a key step for prospects searching for legal assistance. You want to make sure that you’re leaving the best first impression possible, and...

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