Our Insights
Using Social Technologies for Competitive Intelligence
By now, most professionals know the value of using social technologies for marketing and business development through the use of social media marketing techniques. Other professionals are aware of the use of social...
BlogtalkRadio Interview: How to use Social Media to Generate New Leads for Your Legal Practice
How can lawyers use social media to generate new leads? Yesterday I was invited to be a guest speaker on Esquire Coaching's weekly BlogTalkRadio show to talk about this topic. The host and founder of Esquire...
H2H Marketing – Why Lawyers Need to Be Humans Too
We came across a very interesting article recently about changes in the world of marketing. In a blog post on Social Media Today, Bryan Kramer makes a case for the obliteration of the distinction between...
The Play is the Thing
As we enter our second year in business, we’re very pleased to have a chance to tackle interesting new projects. We’re keen to take on any challenge that fits with our overall business strategy and mission: "to help...
How to get lawyers to use social media ?
We are very pleased by the strong interest in The Social Law Firm Index and the white paper we recently published. We’ve heard from many firms – those who ranked well as well as those who did not; we’ve also heard from...
The results are out! Announcing the Inaugural Social Law Firm Index
The index is the second part of The Social Law Firm study to determine how effective the top 50 firms in the U.S. are with their use of social technologies.
Social Business Study: How are Large U.S. Law Firm's Responding
Findings from the 2013 social law firm study and white paper This is the first in a series of posts that will highlight some of the findings of the Social Law Firm Study and White Paper. The study was jointly conducted...
Tweeting Sweet Nothings in the Millennials' Ears
There was an interesting article in The New York Times last weekend about the growing importance for companies of all sizes to embrace the mindset of the up and coming Millennial generation. As we have written – the...
Rebuilding Your Law Practice as a Social Practice- Blawgs
Blog Tips for Lawyers After your brief introduction to LinkedIn and Twitter, with this week’s installment we’re going to take a closer look at how lawyers have been successfully building their practices with social...
What Is a Pillar Page? And Why It Matters For Your Law Firm’s SEO Strategy
As the legal industry becomes increasingly competitive, law firms need to develop effective SEO strategies to enhance their online visibility and attract potential clients. One common approach is to create pillar pages, which are comprehensive content pieces that...
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