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How to Use Evernote to Streamline Law Firm Marketing Ideas and Activities
Evernote for law firms Whether you’re a solo attorney doing your own marketing or the head of a large law firm marketing department, the ideas and activities and follow-ups come fast and furious. You need an...
9 Free Tools to Help You Become a Better Blogging Lawyer
Blogging helps you become established as an expert in your area(s) of practice. It provides useful information for those in need. And, as you become a trusted resource, potential clients and referral sources engage....
The Top 8 Digital Marketing Trends for Law Firms in 2017
Law firm digital marketing strategies have evolved significantly during the last year and are being employed by thousands of law firms and lawyers to engage with their target audiences. Savvy law firms and lawyers...
Who is Responsible for Social in Your Law Firm?
Who owns social in your law firm? If your firm is like most, social is probably owned by the marketing department. Other law firms may assign the responsibility for social to the IT department or Corporate...
6 Tools Law Firms Can Use to Track Twitter Reach and Engagement
Twitter is one of the easiest social network platforms to use. Millions of users check in every day to learn, share, and engage. Twitter is also an effective marketing platform for businesses. But things move fast, and...
6 Ways Law Firms Can Use Video To Enhance SEO
Video content on the web is more popular than ever, and its prevalence is only expected to rise as time goes on. As connection speeds and processors get faster, more and more brands are choosing video as their...
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[Webinar] How to Use Blogging and Social Media to Build a Thriving Law Practice
Build a website and they will not come. In today's world it's not enough to have a static web presence for your practice. You also need to engage and provide value — with law blogs and social media, and digital...
The Biggest Mistake Law Firms Are Making Online: Not Thinking Like Their Clients
"If there’s one reason we have done better than our peers in the Internet space over the last six years, it is because we have focused like a laser on customer experience, and that really does matter, I think, in any...
From Law School to Law Firm: How Law Students Can Use Social Media to Build Relationships and Get Hired
The typical law student is part of the millennial generation that is constantly on social media. Between Facebook, Twitter, LinkedIn and Instagram there is a wealth of people to engage and content to explore. Law...
Facebook Advertising for Lawyers: How to Reach Your Target Audience
Facebook Advertising for Lawyers Placing ads on Facebook is, without a doubt, one of the most effective advertising options on the Internet today. With the vast amount of incredibly detailed information Facebook can provide about its millions of users, the social...
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