Our Insights
16 Ways to Increase your Law Firm’s Instagram Followers
Instagram has become a cornerstone of many law firms’ social media presence, driving traffic to landing pages, growing conversions, and building an engaged audience. If your law firm’s Instagram presence isn’t as robust as you’d hope, it might be time to learn how to...
5 Underused Video Ideas to Generate Leads for Your Law Firm
Video marketing this year is more beneficial to your law firm than any other time in recent history. Incorporating video into your marketing strategy can provide all kinds of positive results, from attracting more leads to delighting current clients into becoming...
Account-Based Marketing Can Help Law Firms Gain A Competitive Edge
Account-based marketing (ABM) is becoming increasingly important in the business-to-business sector. But while many types of professional service firms have found it to be an effective, efficient growth strategy, law firms have been slow to hop on the ABM bandwagon....
Lead Nurturing Emails For Law Firms: The Ultimate Conversion Tool For Your Firm
What would your revenue look like if you could generate 50% more leads qualified leads through online marketing? Obviously that scenario would be a game-changer for your law firm, and it’s actually possible. The key is lead nurturing emails. What is lead nurturing?...
8 Simple Ways to Optimize Your Law Firm’s Website for Lead Generation
Your website is your best marketing tool. It’s important to use it to generate leads as well as build brand awareness and provide valuable information to visitors. Unfortunately, online lead generation continues to be a huge source of frustration for many law firms....
Law Firm SEO: 9 Easy Link Building Strategies for Legal Marketers
The rules of search engine optimization (SEO) are constantly changing and evolving, but one strategy that remains effective is acquiring high-quality backlinks. There was a time when link quantity mattered more than quality - but those days are long gone. Today’s link...
6 Questions Lawyers Should Ask Their Marketing Department
Whether you’re a managing partner at a large law firm with an internal marketing department or are the owner of a mid-sized practice and rely on an external marketing agency, you need to know whether your efforts are working. It is critical to stay up-to-date with the...
How Law Firms Can Choose the RIGHT Keywords to Optimize For
Keyword research and targeting are a huge part of any law firm’s search engine marketing strategy. Whether for organic or paid search campaigns, finding the right terms that are relevant to your audience and can draw traffic to your website is critical. The problem is...
A Beginner’s Guide to Online Lead Generation for Lawyers
Is your website driving leads for your law practice — real leads that turn into clients? Online lead generation is the number one challenge for most lawyers and law firms. Leads are getting harder and harder to come by using traditional marketing techniques like print...
7 Key Programmatic Advertising Trends Law Firms Should Know
Programmatic advertising is “the practice of using intelligent software to automatically buy digital advertising space on different channels and platforms,” and it can be a significant portion of a digital marketer’s plan. Programmatically sold advertising was worth...
16 Ways to Increase your Law Firm’s Instagram Followers
Instagram has become a cornerstone of many law firms’ social media presence, driving traffic to landing pages, growing conversions, and building an engaged audience. If your law firm’s Instagram presence isn’t as robust as you’d hope, it might be time to learn how to...
Our Posts
- 16 Ways to Increase your Law Firm’s Instagram Followers
- 5 Underused Video Ideas to Generate Leads for Your Law Firm
- Account-Based Marketing Can Help Law Firms Gain A Competitive Edge
- Lead Nurturing Emails For Law Firms: The Ultimate Conversion Tool For Your Firm
- 8 Simple Ways to Optimize Your Law Firm’s Website for Lead Generation
