Ways to Improve Attorney Facebook Advertising

If you’re leveraging Facebook ads and not getting the result you want, you may be tempted to give up. However, Facebook advertising can be incredibly powerful. The right optimization can totally change the performance of your campaigns.  If you want to see better...

11 Tactics for Law Firm Content Marketing

Content marketing is such a broad term that it can be difficult to know what falls under the umbrella. Which items can make the right statement for your firm? What will promote your firm effectively? Review these types of content and consider which might be right for...

10 Benefits of Blogging for Lawyers

With 4 billion people currently connected to the internet globally, it’s the first place most people go when they’re choosing service providers. So, chances are your future clients are online, and that’s where they’ll look when they need legal services. Blogging can...

How to Use LinkedIn for Attorney Lead Generation

If you are active on LinkedIn, chances are you want to improve your lead generation efforts. LinkedIn can provide powerful options for obtaining more leads and driving future conversions –  if you build and implement an effective strategy. Here are some tips for your...

The Importance of Case Studies for Law Firms

Among the more befuddling proverbs, “the proof is in the pudding” is certainly one of them. If you googled a million pudding recipes, it’d be safe to say that proof is not one of the ingredients. However, from a client’s perspective, the proof is the essential...