by Noreen Fishman | Jul 7, 2017 | Social Media
Does your firm have a social media policy? If so, do you know what it contains? When was the last time it got reviewed and updated? Are your employees even aware the policy exists? A properly crafted social media policy will not only reduce risks, it can also be used...
by Noreen Fishman | Jun 8, 2017 | Content Marketing
When it comes to marketing online, one of the best things you can do for your law firm is publish an article on Wikipedia. Although anyone can write or edit articles on this massive online encyclopedia, everything must pass a rigorous review process before it’s...
by Noreen Fishman | Mar 8, 2017 | Digital Marketing
Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites and any content you publish. The main goal of marketing automation is to...
by Noreen Fishman | Jan 11, 2017 | Measurement and Analytics
Google Analytics for Law Firms If you want to know what kind of impact your website and marketing efforts have made, you need to know which statistics to look at. Google Analytics allows you to track and analyze every last detail of your law firm’s website and...
by Noreen Fishman | Oct 27, 2016 | Social Media
Are you planning an event for your law firm? Wondering how you are going to be able to create buzz that will get people excited about attending. Well, have no fear. We are here to help you with a fool-proof social media event strategy, and you don’t have to be a...
