Author: Kayla Johnson

Online Event Marketing for Law Firms

Chances are, as a law firm marketer, events are part of your marketing mix. Whether entertaining clients at a golf event, displaying your attorney’s knowledge at a conference, networking and getting your brand out there is important as a legal marketer. Do you...

Repurposing Law Firm Content for Featured Snippets

If you search on Google, then you’re familiar with featured snippets. Always helpful, have you given much thought to how these are selected? They are key for your firm’s content and SEO efforts, for a few reasons: They make search easier for users – which...
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